Decentralized data storage
Securing top performance with Bundesdruckerei's cloud computing solution
Cloud computing is not just cloud computing.
Decentralized access to the data sets means an increased security risk for data integrity. In addition, the cloud computing solutions from IBM, Amazon, Google, for example, do not 'match' the compliance guidelines of many German and European companies, or do so only insufficiently.
Security Risk "Data Integrity"
Bundesdruckerei has set itself the goal of creating a truly secure cloud computing solution. With Bdrive, it has implemented a unique system of data encryption.
With "end-to-end" encryption, data is encrypted on the respective device before it is sent. The data packets are distributed in sequence to decentralized storage, fragmented and thus encrypted once again. Even the administrator has no possibility to view the data. Despite multiple encryption, all data is available to the user in real time. This enables collaborative work and at the same time the highest possible data integrity.
End to end encryption, period!
For Bundesdruckerei, we have positioned the Bdrive product in the external market environment and in the internal product environment and helped design it as a separate brand. The communication of the cloud computing solution was subsequently adapted for the highly competitive cloud computing market in the USA. With our US American background, we are especially sensitive to the specific tonality of US communication.
Bundesdruckerei and the start-up Nexenio
For the creation of the PDF, we highlighted the uniqueness of the cooperation between the Nexenio start-up and Bundesdruckerei. The special feature of this collaboration is the multiplication of Bundesdruckerei's sovereignty of interpretation in terms of data security with the development start-up Nexenio, which has made a name for itself as an innovative programming, development and sales company.
Can I select individual server locations for my cloud?
What is the legal framework for cloud computing?
Will it affect my business if the servers are located in different countries?
Is my own data center more secure than a cloud solution?
Mapping
Services
Innovation Communication
Moving
Instruments
Interviews
Value Compass*
User Story Mapping
Stories &
Results
Identification of suitable business areas and persona building of segmented target groups
Communication and design of the core arguments for Sales & Distribution with campaign leads for further marketing and the Direct Mailing PDF for the US market
Landing pages for the US market and sales presentation for trade show