Digital business models are often equated with the digitization of products. Digital business models refer purely to the digital control of transactions. They are measurable, controllable and directly exploitable. Discover your digital business model with your own resources and integrate it into your strategic planning.
The immense success of many digital business models inspires people to examine their own product portfolio for 'digital business capability' and/or to look at their resources for this purpose in a completely different way.
Which of my resources could lead to a completely digital product/service in a fast and cost-effective way?
Which product/service from my portfolio can I transform into a purely digital business model.